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The only fee that franchisers can collect from franchisees is a one-time franchise fee paid at the outset of the relationship.

A) True
B) False

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When it comes to purchasing products,equipment,etc. ,the franchiser:


A) cannot require the franchisees buy from the franchise company.
B) can set prices paid for the products,etc. ,but cannot set the retail price the franchisee charges.
C) is permitted to set the retail price for the franchisee.
D) cannot require franchisees to buy from an "approved" supplier.

E) B) and C)
F) A) and C)

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Typically,the franchiser controls are very tight on what the franchisee:


A) does in terms of who they hire as employees.
B) sets in terms of retail pricing and hours of operation.
C) does with his/her net profits after fees and taxes are paid.
D) sells in terms of the product or service they offer.

E) B) and C)
F) A) and C)

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Independent entrepreneurs with a "go-my-own-way" attitude are ideally suited for becoming franchisees.

A) True
B) False

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Franchising is an important part of the U.S.economy.Briefly explain its importance,define franchising,and identify the three basic types of franchises.

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Through franchised businesses,consumers ...

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A poor image for the entire franchise could result from some franchisees using inferior products to cut costs.

A) True
B) False

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When a franchisee buys a franchise,he/she is purchasing the expertise and the business experience of the franchisor.

A) True
B) False

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McDonald's is an example of a ________ franchise.


A) conversion
B) trade name
C) product distribution
D) pure

E) B) and C)
F) A) and B)

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The primary advantage of buying a franchise over starting your own company is:


A) in the purchase of the franchiser's experience,expertise,and products.
B) the fact it is much less expensive than doing your own business start-up.
C) the extensive assistance offered in finding start-up capital.
D) the absolute territory protection offered by all franchisers.

E) C) and D)
F) None of the above

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McDonald's relies almost exclusively on the trade name type of franchising.

A) True
B) False

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In a franchise arrangement,the franchiser controls the distribution methods of the business venture.

A) True
B) False

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In franchising,royalties are paid by the franchisee to the franchisor.

A) True
B) False

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According to experts,the most important factor in franchising is location.

A) True
B) False

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When evaluating a franchise,the potential franchisee should:


A) interview both current and former franchisees.
B) only interview franchise employees as franchisees vary greatly in their opinions.
C) ask about what oral promises the franchiser will give regarding future earnings.
D) look at the local labor market to see if there is a pool of appropriate candidates for employment.

E) B) and C)
F) A) and D)

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One of the most litigated subjects of a franchise agreement is the termination of the contract by either party.

A) True
B) False

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By the 1920s,franchising was rife with fraudulent practitioners.

A) True
B) False

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Which of the following is an indication of a dishonest franchiser?


A) Very thorough and complete operations and training manuals
B) Recommending retail prices and providing a list of "approved" suppliers of products and materials needed for running the franchise
C) Attempts to discourage you from allowing an attorney to evaluate the franchise contract
D) Not providing a set of detailed earnings projections for each potential franchisee

E) A) and B)
F) None of the above

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Territorial encroachment is becoming a hotly contested issue as franchisers have nearly exhausted prime locations for franchises.

A) True
B) False

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The primary market for U.S.franchisors is Europe.

A) True
B) False

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In most cases,startup costs for franchises often do not include any additional fees.

A) True
B) False

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