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Social ____________ refers to websites that rely on user participation and user-contributed content,such as Facebook.

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What is a pure-play business?


A) A business that operates only on the Internet without a physical store
B) A business that sells products only in a physical store
C) A business that sells services only in a physical store
D) All of the above

E) A) and D)
F) B) and C)

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One of the most famous examples of wiki vandalism occurred when a false biography entry read which of the following:


A) Michael Jackson and Madonna were siblings
B) JFK and Robert Kennedy were the same person
C) John Seigenthaler Sr. was assistant to Attorney General Robert F. Kennedy in the early 1960's and was involved in Kennedy's assassination as well as JFK's
D) Madonna and Britney Spears are sisters

E) A) and B)
F) B) and D)

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Which type of ebusiness model is Amazon using?


A) Pure-play
B) Brick-and-mortar
C) Click-and-mortar
D) Content provider

E) None of the above
F) C) and D)

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What is a well-planned strategy that ensures the search and navigation functions are easy to use and user-friendly on a website?


A) Blog
B) Taxonomy
C) Email
D) Podcast

E) A) and D)
F) B) and C)

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Which of the follow represents a form of disruptive technology?


A) Enter the marketplace at the low end
B) A new way of doing things that initially doesn't meet the needs of existing customers
C) Tend to open new markets and destroy old ones
D) All of the above are included

E) B) and D)
F) B) and C)

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Which of the below would not be considered an advantage of ebusiness?


A) Expanding global reach
B) Opening new markets
C) Reducing costs
D) Reducing information reach

E) A) and B)
F) B) and D)

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One of the main challenges that ___________ face is ensuring consumer protection,guarding them against unsolicited goods and invasion of privacy.

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Ebusiness ...

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What evaluates variables that search engines use to determine where a URL appears on the list of search results?


A) Dot-com
B) Search engine
C) Search engine ranking
D) Search engine optimization

E) All of the above
F) A) and C)

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What is the system that consists of nonproprietary hardware and software based on publicly known standards that allows third parties to create add-on products to plug into or interoperate with the system?


A) Management system
B) Reputation system
C) Knowledge system
D) Open system

E) None of the above
F) A) and C)

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Which type of ebusiness marketing technique induces websites or users to pass on a marketing message to other websites or users,creating exponential growth in the message's visibility and effect?


A) Cookies
B) Click-through
C) Viral marketing
D) Pop-up ad

E) A) and C)
F) All of the above

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Interactivity measures advertising effectiveness by counting visitor interactions with the target ad,including time spent viewing the ad,number of pages viewed,and number of repeat visits to the advertisement.

A) True
B) False

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Dell computer ranks highest on the list for expecting returns from new investments.

A) True
B) False

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Describe Web 3.0 and the next generation of online business.

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Web 3.0 is based on "intelligent" Web ap...

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Copyright laws protect collaborative websites like blogs and wikis allowing users to reuse material freely and easily.

A) True
B) False

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The Internet uses such strong security technologies that ensuring consumer protection is not a challenge for ebusinesses.

A) True
B) False

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Social __________ describes the collaborative activity of marking shared online content with keywords or tags as a way to organize it for future navigation,filtering,or search.

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A(n)___________ model is a plan that details how a company creates,delivers,and generates revenues on the Internet.

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Ebusiness ...

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Which of the following are challenges of Business 2.0?


A) Information vandalism
B) Technology dependence
C) Violations of copyright and plagiarism
D) All of the above

E) None of the above
F) B) and C)

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Tacit knowledge consists of anything that can be documented,archived,and codified,often with the help of MIS.Examples of explicit knowledge are assets such as patents,trademarks,business plans,marketing research,and customer lists.

A) True
B) False

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