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Exam 18: Trends in E-Commerce

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Question 1

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In an iOS operating system,Siri uses traditional search engines to find important information for consumers.Siri is an example of a(n)

A) digital assistant.
B) firewall.
C) unicorn.
D) electronic wallet.

E) None of the above
F) B) and C)

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Question 2

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According to "Internet Usage Statistics" taken by Internet World Stats in July 2018,the continent with the least number of Internet users is

A) Europe.
B) Asia.
C) Africa.
D) Australia.

E) B) and C)
F) A) and D)

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Question 3

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Which of the following is an example of a marketing website?

Riya purchases a product online using her credit card.She receives the product after a few days.In which of the following ways can Riya commit payment fraud?

There are two main types of company websites: corporate website and intranets.

Which of the following aspects of business-to-consumer (B2C) e-commerce allows marketers to focus on one-to-one marketing?

Phishing is a series of discrete entries or posts that serve as a publicly accessible personal journal for an individual or organization.

Broom-It Inc.is a company that manufactures bathroom accessories.It has a website that provides information about its products,its store locations,its history,and details about its customer loyalty programs.However,the website does not allow customers to make any purchases.In order to make a purchase,a customer needs to visit the company's physical stores.Broom-It's website is an example of a(n)

_____ of U.S customers own at least two digital devices.

Visa recently implemented a program asking credit card holders to "opt in" to use their cell phone location to help verify credit card transactions by location.Which of the following is most likely to be a reason for this measure?

Which of the following is recommended for an effective blog?

Mobile devices are a key driver in the growth of e-tailing.

The public exchange,a secure website at which a company and its suppliers share all types of data related to e-commerce,from product design through order delivery.

One of the biggest trends in e-commerce will be the blending of e-commerce with mobile messaging apps such as Facebook Messenger and Snapchat.

Phishing is a high-tech scam to acquire sensitive information using e-mail or pop-up messages claiming to be from familiar businesses or organizations.

Which of the following scenarios exemplifies the concept of an omni-channel retail experience?

Global reach and customization are two of the benefits of e-commerce.

Which of the following aspects of a company is benefitted by an effective publishing platform?

Which of these are disputes among producers,wholesalers,and retailers?

Credit card payment is the most common with 60% of B2C transactions.